Case Study: DefenAge achieves organic traffic growth with Avalaunch Media

DefenAge earns 42k impressions with Avalaunch Media

DefenAge, an American skincare company, sought to become a thought leader in the competitive skincare space and attract customers through organic search. Their existing content was largely promotional, so they partnered with the marketing agency Avalaunch Media for a comprehensive eCommerce SEO and content strategy.

Avalaunch Media implemented an educational pillar content strategy using a hub-and-spoke model, creating a detailed skincare guide optimized for search intent. The solution focused on answering user questions and targeting specific keywords. As a result, DefenAge ranked for over 465 new keywords, gained an additional 250+ monthly visitors, and earned over 42,000 new organic impressions, successfully boosting their authority and traffic.

DefenAge