Case Study: Life is good achieves streamlined sales tax compliance with Avalara AvaTax

Life Is Good - Customer Case Study

Life Is Good, a Boston-based apparel and lifestyle brand, sells products online, in retail shops and through affiliates across the U.S. As its affiliate program expanded, those affiliates created sales tax nexus in multiple states with differing rules on freight and product taxability, leaving the finance team needing scalable, state-by-state sales tax expertise.

After evaluating options, the company selected Avalara AvaTax for its accurate tax decision engine and flexible reporting. AvaTax’s easy-to-read, slice-and-dice reports streamlined data extraction, return preparation and on-time filing, simplifying compliance and improving the overall tax-filing process.

Life is good

Bob Romano

VP, Finance, Life Is Good