Avalara
129 Case Studies
A Avalara Case Study
BookPal, led by president Tony DiCostanzo and based in Southern California, is a bulk book supplier serving enterprise and institutional customers across the U.S. with a catalog of more than three million titles. As the business grew regionally and added e-book transactions—where BookPal acts as an agent and must collect taxes in the publisher’s jurisdiction—its legacy ERP made month‑end tax reconciliation labor‑intensive and sales‑tax compliance increasingly complex.
After replatforming to Magento Enterprise, Gorilla Group recommended Avalara AvaTax (with Avalara Returns) to automate tax calculation and filing. The Magento–AvaTax integration lets BookPal essentially “flip a switch” for compliance across jurisdictions, handle e-book tax collection, and scale nationwide; it also eliminated much manual work, saving about 10–15 hours quarterly and providing a future‑proof, whole‑country sales tax solution.
Tony DiCostanzo
President