Case Study: Boll & Branch achieves streamlined sales tax compliance and major time savings with Avalara

Boll & Branch does what’s right with Avalara Included

Boll & Branch is a direct‑to‑consumer bedding and apparel brand founded in 2014 that prioritizes quality, sustainability, and fair‑trade practices. Rapid growth and complex multistate sales tax rules—made worse by the 2018 Wayfair decision—left the small finance team struggling with manual, error‑prone filings (especially in California) and a growing stream of nexus notices from other states.

By using Avalara Included through Shopify Plus and adding Avalara’s registration and filing services (AvaTax and Avalara Returns) integrated with NetSuite, Boll & Branch automated tax calculations, registrations, and returns. The result: eliminated manual effort, faster and cheaper state registrations, reduced compliance risk, significant time savings, and peace of mind for the controller.

Boll & Branch

Robin Hecht

Controller