Case Study: TrapBag Barriers Expands Globally and Boosts Organic Traffic with Avalanche Creative SEO

TrapBag Barriers boosts organic deals 1,514% with Avalanche Creative

TrapBag Barriers, a U.S. manufacturer of flood and erosion control barriers, faced the challenge of scaling beyond its home state and was missing valuable opportunities by not appearing in search results for its solutions. Having never invested in marketing, the company needed a strong website and content strategy to attract the right audience. By 2023, they also required an updated, scalable site to support their venture into international markets. They partnered with Avalanche Creative for SEO services.

Avalanche Creative implemented a comprehensive SEO strategy, beginning with in-depth keyword research to understand customer search language. They built an optimized website that connected specific problems to TrapBag's solutions, which helped the company rank for high-intent terms beyond its core product. This SEO success resulted in a 1,514% YoY increase in closed deals from organic search, over 4,000 average monthly organic users, and enabled TrapBag to expand globally and even launch a new cofferdam product due to increased demand.

TrapBag Barriers