Case Study: Williams Toyota of Sayre achieves a 62% sales jump with automotiveMastermind

Williams Toyota of Sayre Sees a 62% Sales Jump

Jim Lister, General Manager of Williams Toyota of Sayre, was looking for ways to improve the car buying experience by making it easier for customers to get information. The dealership partnered with automotiveMastermind to implement its predictive marketing and sales solutions, including serviceMastermind, to address this challenge.

automotiveMastermind provided targeted marketing campaigns and consultative tools for salespeople, supported by dedicated dealer relations. This solution delivered remarkable results, including a sales jump to 64 new cars in the first month from a previous average of 40. The platform achieved a 45% email open rate and fully engaged the sales team, leading to Williams Toyota of Sayre's most successful sales month ever.

Williams Toyota of Sayre

Jim Lister

General Manager