Case Study: Hong Kong Free Press boosts donations and protects its journalism with Automattic’s Newspack

Hong Kong Free Press boosts donations 33% with Automattic

Hong Kong Free Press, an independent English-language news source in Hong Kong, faced significant challenges in maintaining its website technology and ensuring security amidst a complex press-freedom environment. Their editor-in-chief felt underprepared for technical conversations and worried about site stability. They turned to Automattic's Newspack platform for a solution.

Automattic implemented Newspack, built on WordPress and hosted by WP Cloud, to migrate the publication's content and donation management tools to a single, secure platform. This solution provided robust audience management tools, improved site security with no downtime, and enabled targeted fundraising. As a result, Hong Kong Free Press increased its donations by 33 percent and was able to focus more on its journalistic mission.

Hong Kong Free Press