Case Study: MediaRing achieves reliable, automated competitor pricing insights with Automation Anywhere

MediaRing - Customer Case Study

MediaRing, a leading VoIP provider headquartered in Singapore with offices worldwide, needed timely, accurate competitive pricing and promotional data to stay competitive in a price-sensitive telecom market. Manual tracking was slow, inconsistent, and insecure, consuming significant employee time and risking revenue from unreliable pricing information.

By deploying Automation Anywhere’s SMART Web extraction, MediaRing automated scraping, decryption, normalization and delivery of competitor data into .xls/.csv files and their database, with scheduling and validation. The solution delivered continuous, reliable pricing intelligence, cut employee time by about 40%, reduced errors and costs, and enabled sharper pricing strategies—driving increased revenue and market share within six months.

MediaRing

K. Patel

Senior Director, Marketing (Worldwide)