Case Study: Winc achieves 900% product sourcing growth while keeping logistics headcount flat with Autodesk Fusion Lifecycle

Winc - Customer Case Study

Winc is a direct-to-consumer winery that works directly with vineyards and winemakers to offer members small-lot, exceptional wines. Rapid growth created a challenge: an expanding roster of new SKUs and channels that required better control and visibility across product and logistics operations.

Autodesk Fusion Lifecycle delivered an easy-to-implement system that gave Winc control and insights into SKU proliferation, enabled a collaborative, highly mobile, error‑free product team, and accelerated onboarding to minutes. As a result Winc expanded production to 2.5 million bottles (100+ SKUs) across three channels, grew product sourcing by more than 900% in one year, and kept logistics headcount flat.

Winc

Kjiel Carlson

Vice President of Operations