Case Study: Hubs boosts outbound productivity with Autobound

Hubs boosts outbound conversions to 7% with Autobound

Hubs, an online manufacturing platform and subsidiary of Protolabs, faced significant challenges with its outbound sales efforts. Their BDR team struggled to create personalized emails for their technical audience, leading to low engagement rates. Reps were spending excessive time on manual research, which limited their output and extended new hire ramp times. To overcome these obstacles, they turned to Autobound for its AI-powered personalization capabilities.

By implementing Autobound, Hubs empowered its team to conduct research 30x faster and personalize emails 5x faster. The solution provided AI-generated drafts that referenced specific, timely insights about each prospect. This led to a remarkable 7% contact-to-opportunity conversion rate, the creation of over 150 sales opportunities, and more than 60 deals won. Autobound also tripled the team's overall sales productivity and drastically reduced onboarding time for new reps.

Hubs