Case Study: United Community Bank boosts small business payments and enrollments with Autobooks

United Community Bank boosts TPV 1,117% with Autobooks

United Community Bank, a regional bank with over 190 locations, faced an emerging competitive threat from third-party payment apps like Square and PayPal. These digital-first companies were capitalizing on small businesses' need for modern payment tools, risking the bank's relationships with its small business customers. To effectively compete, United Community Bank partnered with the vendor Autobooks to provide embedded digital payment processing services.

Autobooks implemented its embedded invoicing and payment processing modules directly into the bank's online dashboard. This solution allowed small business customers to self-enroll and easily accept digital payments. The results were significant: in seven months, user growth soared from 8 to 1,318, and total processing volume increased by 1,117% in six months. Autobooks helped the bank not only retain customers but also deepen relationships, with steady users increasing their product depth with the bank by 61%.

United Community Bank