Case Study: Sunflower Wrestling eliminates fraudulent orders and slashes order-review time with Authorize.Net Fraud Detection Suite

A Authorize.net Case Study

Preview of the Sunflower Wrestling Case Study

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Sunflower Wrestling, a small retail supplier of wrestling shoes and gear founded by Darin and Tracy Goodrum, saw a surge in online orders that included unusually large, fraudulent transactions. Concerned about unauthorized charges, disconnected customer phone numbers, and potential chargebacks, Sunflower Wrestling turned to Authorize.net and its Fraud Detection Suite to add controls that would stop suspicious transactions before they reached authorization.

Sunflower Wrestling implemented the Authorize.net Fraud Detection Suite (FDS), quickly switching it on and customizing filters (such as an Amount threshold) to hold atypical orders for manual review. The solution eliminated 100% of fraudulent orders—Sunflower Wrestling hasn’t processed a fraudulent transaction since—reduced time spent reviewing orders from about 75% to 10%, and lowered exposure to chargebacks and inventory loss.


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Sunflower Wrestling

Tracy Goodrum

Wrestler and Coach


Authorize.net

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