Case Study: Seer Interactive achieves faster, unbiased SEO insights with AuthorityLabs by Traject

How Legendary Marketing Firm Seer Interactive Uses AuthorityLabs To Eliminate SEO Malpractice

Seer Interactive, a fast-growing SEO and paid media agency, needed a way to analyze massive volumes of keyword and SERP data without running into cost and scale issues. Their existing providers were too expensive and too limited, making it difficult to pull enough data to identify hidden trends, reduce wasted spend, and avoid biased SEO recommendations. To solve this, Seer turned to AuthorityLabs by Traject and its Data Services SEO API.

With AuthorityLabs by Traject, Seer was able to pull millions of keywords into its data warehouse and connect SERP data directly with tools like BigQuery, AWS Athena, Redshift, and Snowflake. The result was faster analysis, lower costs, and more actionable insights for clients—such as processing 2 million keywords and 202 million SERP records in under 24 hours. AuthorityLabs by Traject helped Seer make quicker, more accurate decisions, scale its service offerings, and deliver better client outcomes with the same team size.

Seer Interactive

Wil Reynolds

Founder