Case Study: Cage Padel earns €21,004 from referrals with Authic

How Cage Padel earned more than €21.000 from referrals in 6 months

Cage Padel, a padel club with eight indoor courts, faced the challenge of operating with limited insight into player behavior. While court occupancy was known, the club struggled to quantify loyalty, measure informal referrals, and gather structured feedback, forcing decisions to be made based on intuition. To address this, they implemented a white-label loyalty app from the vendor Authic.

The Authic solution provided a digital layer that made player activity visible and integrated referrals and feedback directly into the app experience. This approach generated €21,004 in revenue from referred players over six months, accounting for nearly 33% of all in-app booking revenue. Additional results included a 15% increase in Instagram followers, a 28% increase on TikTok, and high player engagement, with many logging over 1,800 minutes of court time in three months. Authic provided Cage Padel with direct ownership of its customer relationships and measurable growth.

Cage Padel

Martijn van der Plas

Owner