Case Study: Roller Software achieves secure international expansion and 10x cost savings with Auth0

How ROLLER Tackles International Expansion With Auth0

ROLLER is a cloud-based ticketing and guest experience platform for attractions and leisure venues, serving thousands of users across 20+ countries. As the Australian-founded company pushed into North America, its open-source identity stack could no longer meet growing security, scalability and compliance needs, forcing a rethink of how to protect customers and scale globally.

ROLLER outsourced identity to Auth0, gaining customizable authentication, robust security, and easy-to-use APIs that reduced the operational burden on engineers. The move delivered faster, safer international growth and substantial savings—building and maintaining an in-house solution would have cost at least ten times more—allowing ROLLER to focus on core product innovation.

Roller Software

Andrew Brodie

Chief Technology Officer