Auth0
107 Case Studies
A Auth0 Case Study
LaunchNotes is a product-communication startup used by 100+ companies (including Atlassian, Twilio, and Loom) to help product and marketing teams announce changes and drive feature engagement. To land enterprise customers it needed stronger authentication and SSO, but its home-built system and two-person engineering team made meeting enterprise security requirements slow and resource-intensive.
After evaluating providers, LaunchNotes implemented Auth0 — a proof of concept in about an hour and production in under three weeks — adding SSO, stricter password policies and planned MFA. Within a week they won their first enterprise contract and re-engaged more than 10 customers; outsourcing identity saved months of engineering work and freed the team to pursue a new six-month product roadmap.
Tyler Davis
CEO and Co-Founder