Case Study: Alma Media achieves 50% faster time-to-market with Auth0

How Alma Media Got to Market 50% Faster With Auth0

Alma Media, a Finnish media and services group with about 1,500 employees operating 100+ websites across 11 European countries and reaching 80% of Finns weekly, needed to unify a fragmented identity landscape. Disconnected login systems across its brands hurt user experience and cut conversion rates in half, while enterprise federation and social logins added further complexity for millions of customers.

By adopting Auth0 for SAML federation, social authentication, APIs and AWS EventBridge integration, Alma Media centralized authentication, eased developer work and added anomaly detection for security. The platform cut time to market by 50%, reduced licensing charges by ~10% and total cost of ownership by ~30%, is now on two‑thirds of sites with full rollout planned, and supports the company’s growth and user-acquisition goals.

Alma Media

Simo Syrjänen

Chief Technology Officer