Case Study: Hey Violet grows followers, streams, and video views with AUSTERE social and growth marketing

Hey Violet gains 64k+ Instagram followers with AUSTERE

Hey Violet, an alt-pop band, faced the challenge of navigating the independent music world after leaving their record label. They needed a new team to take over their creatives, marketing, and advertising. They partnered with AUSTERE for social and visual content services.

AUSTERE worked closely with the band to elevate their social creative, growth marketing, and advertising strategies. The agency developed their visual identity and managed content creation and advertising. This collaboration resulted in 64k+ new Instagram followers, a 450% engagement increase, 3.4M streams across two EPs, and 850k+ music video views, achieved with very limited ad spend.

Hey Violet