Case Study: Global Sports Equipment Manufacturer boosts conversions and retention with Auralis AI

​​Transforming customer engagement for a global Sports equipment manufacturer

A global sports equipment manufacturer was facing significant challenges due to its rapid growth, including an overwhelming volume of pre-sales questions, post-sales support backlogs, and a high risk of customer churn. These issues were straining their human agents and threatening customer satisfaction. To address this, they turned to Auralis AI for an intelligent and scalable customer engagement solution.

Auralis AI implemented its AI agents across the client's digital platforms to automate responses to common queries, guide customers through assembly, and proactively suggest upsells. This solution delivered transformative results, including increasing the pre-sales conversion rate from 2.8% to 4.5%, slashing average first response time from hours to minutes, and generating an additional €95,000 in quarterly revenue from upsells, all while significantly reducing support costs per ticket.