Case Study: Win Brands Group boosts inventory turnover and gross profit with Aument's markdown process

How Win Brands cleared out excess inventory efficiently with automated markdown

Win Brands Group faced the challenge of clearing excess inventory while maximizing profitability, as their traditional manual discounting methods were ineffective. To address this, they turned to Aument and its Markdown process for a more automated, data-driven solution.

Aument implemented an adaptive markdown campaign that automatically adjusted weekly discounts based on real-time inventory levels and sales velocity. This solution from Aument led to a significant 40% boost in inventory turnover and a 98% gross profit uplift compared to traditional strategies, all while reducing the manual workload for the team.

Win Brands Group

Lauren McCord

Director of Merchandising