Case Study: ZEN achieves 130% of its Indiegogo fundraising goal with Augment

Exceeding Fundraising Goals On Indiegogo

In September 2014 ZEN Thermostat launched an Indiegogo campaign to fund production of its smart thermostat. With the product still in pre‑production, ZEN faced the challenge of showing donors the finished design and conveying its ease of use and aesthetic appeal.

By integrating Augment’s AR app so backers could scan a tracker and view a life‑size 3D model, ZEN showcased its design and competitive features during the fundraiser, helping the campaign exceed its target and raise 130% of its Indiegogo goal.

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