Case Study: LiveItaly Tours achieves 12:1 ROAS with AUDIENCEX

LiveItaly Tours achieves 12:1 ROAS with AUDIENCEX

LiveItaly Tours, a family-owned travel company, partnered with AUDIENCEX to expand its brand awareness and attract new customers after facing diminishing returns from prior Facebook advertising efforts. They sought a fresh, data-driven approach using programmatic display services to reach new demographics and inspire more travelers to book their tours.

AUDIENCEX implemented a targeted display strategy using lookalike prospecting, retargeting, and third-party data to reach high-intent travelers in the U.S. and Canada. The campaign delivered exceptional results, including a 12:1 return on ad spend and a cost-efficient customer acquisition cost of $54, far exceeding the client's original goals.

LiveItaly Tours