Case Study: Ravinia Festival achieves record-breaking ticket sales with AudienceView Unlimited

Ravinia Festival sells out 28,000+ patrons in 2 hours with AudienceView

Ravinia Festival, the longest-running outdoor music festival in North America, needed a robust platform to handle the immense, high-volume traffic of its critical season launch ticket on-sale. To ensure a seamless patron experience and support its financial engine, it partnered with vendor AudienceView and leveraged its all-in-one event commerce platform, AudienceView Unlimited.

AudienceView meticulously prepared its platform, which had recently been migrated to Microsoft Azure for improved performance and scalability. This solution successfully managed the record-breaking demand, sustaining an average of 200 orders per minute and peaking at 275 without any performance issues. The result was that Ravinia sold much of its annual ticket inventory in the first two hours, breaking box office records and demonstrating AudienceView's ability to handle immense traffic seamlessly.

Ravinia Festival