Case Study: Fiverr achieves over 90% conversion with AU10TIX

Fiverr boosts customer conversion to over 90% with AU10TIX

Fiverr, a global marketplace connecting businesses with freelancers, faced the challenge of balancing strict KYC procedures during user onboarding with a seamless user experience. They sought an extra security layer to bolster their risk management strategies and partnered with identity verification vendor AU10TIX, implementing their IDV Suite, Serial Fraud Monitor, and "Liveness" feature.

The integration of AU10TIX's multi-layered fraud detection solutions significantly enhanced marketplace safety. This resulted in a 5% reduction in fake accounts, a customer conversion success rate of over 90%, and a more than 10% decrease in customer service inquiries related to usability. Fiverr also cited AU10TIX's impeccable support and proactive communication as key factors in the successful partnership.

Fiverr