Case Study: Byrne Electrical Specialists boosts B2B eCommerce efficiency with Atwix Magento integration

Byrne Electrical Specialists improves order accuracy by 35% with Atwix

Byrne Electrical Specialists, a leading innovator in electrical solutions, needed a modern B2B eCommerce platform to replace its outdated system. Their challenge was to seamlessly integrate with their existing ERP and handle complex product customization and part number lookup to improve customer experience and streamline operations. They partnered with Atwix, who implemented an Adobe Commerce Cloud solution.

Atwix developed and launched a custom Magento B2B portal within just eight weeks. The solution featured ERP integration, non-catalog product functionality, and enhanced user features like 360-degree product views and customer shipping account options. The partnership with Atwix led to improved customer satisfaction and operational efficiency, including automated order management that allowed Byrne to redirect resources toward innovation and growth.

Byrne Electrical Specialists