Case Study: Explo saves 240 hours annually and improves ROAS with Attribution

How Explo saves 240 hours annually with Attribution’s unified marketing data

Explo, a Series A SaaS company with an embedded analytics platform, needed better visibility into ROAS and a simpler way to analyze performance across channels like LinkedIn, Google Ads, and Reddit. To support more efficient growth, they turned to Attribution for unified marketing data and attribution insights that could help validate assumptions and improve budget allocation.

With Attribution’s platform and hands-on support, Explo consolidated data from multiple sources into one dashboard, making it easier to track campaign, keyword, and customer journey performance. As a result, Attribution helped Explo improve ROAS, decrease CAC, strengthen its marketing source pipeline, save 200+ hours annually, and achieve 20% annual cost savings compared with other solutions.

Explo

Joseph Long

Growth Marketing Lead