Case Study: Ten-X achieves enhanced buyer experience and data-driven market insights with ATTOM data

Data Transparency Empowering Online Real Estate Transactions

Ten-X, operator of Auction.com, Ten-X Commercial and Ten-X Homes, needed to centralize its residential real estate data sourcing and improve the buyer experience across its online marketplaces. To meet those needs it partnered with ATTOM, using ATTOM data for analytics (market trends, estimated values, sales forecasting, foreclosure activity) and to enrich property detail pages for consumers and agents.

ATTOM delivered a full suite of integrated housing data and hands‑on support—including an on-site engineering review and ongoing weekly calls—that reduced Ten‑X’s overall data spend versus its prior piecemeal approach and improved data quality. By integrating ATTOM data into Auction.com and Ten‑X Homes, Ten‑X achieved record sales in 2016, draws nearly 2 million prospective buyers per month, reported positive consumer testing of the new property pages, and gained stronger analytics and market-planning capabilities thanks to ATTOM.

Ten-X