Case Study: Untitled Drinks boosts premium brand visibility with The Atticism PR

Untitled Drinks secures 7 media placements with The Atticism PR

The Atticism PR was engaged by Untitled Drinks, a premium bottled cocktail brand, to help reignite its brand buzz and reconnect with its audience following the post-pandemic market saturation. The challenge was to cut through a crowded market and re-establish the brand's credibility and prestige.

The Atticism implemented a focused PR campaign that included strategic media outreach and storytelling to highlight the brand's creative legacy. The solution successfully secured premium editorial placements in high-end publications such as Vogue, GQ, and House & Garden. This amplified the brand's visibility, positioning it as a must-have for at-home luxury drinking.

Untitled Drinks