Case Study: WorldRemit achieves faster time-to-insight across 11 markets with Attest

How WorldRemit Streamlined the Time to Insight in 11 Markets

WorldRemit, a global remittance company, faced a rapidly shifting digital payments market and lacked systematic consumer brand tracking across its 11 key markets. To close insight gaps beyond analytics and qualitative research, WorldRemit partnered with Attest to introduce a consumer-facing brand tracker and survey capability tailored to their senders and receivers.

Attest implemented a quarterly brand tracker with monthly brand-awareness dips across 11 markets, giving WorldRemit reliable, direct access to target consumers and the ability to duplicate and tweak surveys quickly. The Attest solution cut time and cost versus traditional agencies, delivered key brand metrics and insights within a couple of days, and supported pre/post-campaign evaluation and UX testing—helping WorldRemit make faster, data-backed marketing and product decisions.

WorldRemit

Beatrice Ramelle-Rigollet

Research Manager