Case Study: PARKROYAL Darling Harbour boosts bookings and ROAS with Attention Experts' UPA and social media campaigns

PARKROYAL Darling Harbour drives 71 bookings with Attention Experts

Attention Experts partnered with PARKROYAL Darling Harbour, a hotel situated in the heart of Sydney's cultural and entertainment hub, to maximize marketing results and accelerate direct booking growth.

Attention Experts implemented a strategy using their UPA service integrated with targeted social media campaigns. The results were significant, including 71 bookings in a single quarter and an outstanding return on ad spend (ROAS) of 9.14. The campaign also generated over 1 million impressions and nearly 4,000 clicks at a highly cost-effective rate.

Parkroyal Darling Harbour