Case Study: Sotheby's International Realty achieves dramatic increases in attendee engagement and event value with Attendify

How the Sotheby’s International Realty brand Increased Event Value with Attendify

Sotheby’s International Realty, a global franchise with more than 19,000 sales associates across 65+ countries, runs an annual Global Networking Event to bring agents together to learn and build relationships. For the 2016 event the team wanted more than a static app—they needed a social, interactive platform that kept networking front and center while providing schedules, maps and speaker info at an affordable price.

They chose Attendify and launched an app with an activity stream, rich attendee profiles, interactive maps, personalized schedules and push notifications, promoted by email and social. The app drove strong engagement—over 2,000 downloads, more than 200,000 sessions and 37,000+ in-app interactions—helping attendees find sessions, post photos, start conversations and get more value from the event.

Sotheby's International Realty

Christian Russo

Director of Interactive Marketing