Case Study: TEDxBrisbane achieves 99% app adoption and sustained community engagement with Attendify

How TEDxBrisbane Connected Its Tribe of Changemakers with Attendify

TEDxBrisbane, an independently organized TEDx ideas festival in Brisbane, needed a cost-effective, easy-to-use digital solution to replace printed schedules and—more importantly—keep its community of “doers” connected long after the one-day event. The team wanted a platform that fit their tech-forward brand, gated content for attendees, and amplified meaningful conversations among speakers, audience members and organizers.

They chose the Attendify app, which provided a branded digital agenda, gated access, push notifications, a private social network and messaging. The app cost less than their previous printed program, achieved a 99% adoption rate, drove more than 22,000 attendee interactions, streamlined operations, enabled one-on-one feedback collection and helped sustain post-event engagement—becoming an intentional part of TEDxBrisbane’s community and impact strategy.

TEDxBrisbane

Juanita Wheeler

Executive Director and Licensee