Case Study: Nextiva achieves high attendee engagement and $20,500 in donations at NextCon with Attendify

How Attendify Helped Nextiva Elevate its Inaugural Conference

Nextiva, a Scottsdale-based business communications company serving over 150,000 customers, planned its inaugural conference NextCon to debut NextOS and host high-profile speakers, breakout sessions and an exhibitor hall. To match the event’s scale and elevate the brand, Nextiva needed a custom, interactive event app that would drive engagement, simplify onsite communication and provide a polished, consistent attendee experience.

Nextiva selected Attendify and launched an easy-to-build app weeks before the event featuring schedule, speakers, interactive map, activity stream, LinkedIn integration, push notifications and a live social wall. The app saw strong early adoption and high engagement, enabled timely on-the-fly updates via scheduled pushes, and amplified a #NextCon16 social campaign that generated 4,100 mentions and $20,500 for Nextiva Cares; analytics from the app also provided actionable insights for future conferences.

Nextiva

Tony Calvis

Video Producer