Case Study: LandShark Builds Brand Awareness with Attack Marketing

LandShark boosts brand awareness with Attack Marketing in a 27-week activation

The customer, LandShark, faced the challenge of generating brand awareness for its American Lager. The vendor, Attack Marketing, provided special event staffing and development services to address this.

Attack Marketing executed a 27-week activation targeting popular hotel and casino pools in Las Vegas. They acquired local partnerships and staffed each location with five emcees and promotional models to distribute over 150,000 premium giveaways and field questions. This solution successfully generated significant brand awareness for the LandShark product.

LandShark