Case Study: Cin7 achieves higher meeting conversion with Atonom

Cin7 boosts meeting conversion 68% with Atonom

Cin7, a global inventory and order management platform, faced a challenge during customer onboarding where their Solutions Architects spent excessive time manually following up with unresponsive customers via phone calls. This process was inefficient, consuming valuable time that could be spent on implementation and resulting in a low 4% meeting booking rate. They partnered with vendor Atonom to see if an AI Employee could automate this outreach and increase engagement.

Atonom implemented an AI Employee named Alex to automate outbound follow-up calls to inactive customers. The solution re-engaged customers, booked meetings directly onto calendars, and returned qualified leads to the workflow. This resulted in a 68% higher meeting conversion rate, saved each Solutions Architect 208 hours per year, and recovered approximately $18,000 in capacity per team member annually, allowing them to focus on customer success.

Cin7