Case Study: BIGGBY COFFEE boosts loyalty sign-ups and launches faster with Atomic Object

BIGGBY COFFEE boosts loyalty sign-ups 40% with Atomic Object

Biggby Coffee, a fast-growing coffee franchise, wanted to transform its digital customer experience to extend its brand and grow its loyalty program. They partnered with Atomic Object for custom software development to build a modern mobile app that would modernize online ordering and replace plastic loyalty cards.

Atomic Object delivered a React Native app that integrated with Biggby's POS and menu systems, simplifying the ordering journey and enabling personalized digital profiles. This collaboration, which worked in tandem with a company rebrand, launched in 7-8 months, twice as fast as internal estimates. Atomic Object's solution drove a 40% increase in loyalty sign-ups post-launch and reached 221,000 devices in the first 28 days.

BIGGBY COFFEE