Case Study: Digital Onboarding achieves instant, frictionless direct deposit acquisition with Atomic

Digital Onboarding and Atomic Pair Up to Modernize Direct Deposit Acquisition

Digital Onboarding, a digital engagement platform for banks and credit unions, faced slow and friction-filled direct deposit acquisition because most institutions still rely on PDF forms and manual processes. To address this, Digital Onboarding integrated Atomic’s payroll connectivity into a new automated direct deposit acquisition feature that lets customers set up or update deposits instantly from within their financial app.

Using Atomic, Digital Onboarding launched instant self‑service direct deposit setup and update flows plus triggered text and email prompts that link to personalized microsites to drive adoption. The Atomic-powered solution removes manual work and friction, boosts direct deposit enrollments and engagement, and helps banks and credit unions convert new account openers into more profitable, longer‑lasting customers.

Digital Onboarding

Ted Brown

Chief Executive Officer