Case Study: Publicis.Sapient achieves rapid scaling and full ROI in 2.5 months with Atlassian

Scaling a digital agency with the Atlassian stack

Publicis.Sapient, a global digital marketing and consulting agency with 23,000 employees and clients like Lufthansa and Cadillac, struggled to scale its project delivery as users grew 2–3x annually. Legacy, one-size-fits-all systems couldn’t handle their diverse, highly customized projects, leaving employees and clients frustrated and SLAs hard to track.

They built DOJO, an automated catalog of preconfigured Atlassian-based project bundles (from “Light” to “Large”) delivered through a Jira Service Desk portal, so teams can provision a complete project environment in 30–60 seconds. The solution now supports ~19,000 users, 1.5M issues and 1.2M pages, spins up 60–70 new projects monthly, improves SLA visibility, and achieved full ROI in just 2.5 months.

Publicis.Sapient

Armin Mayrhofer

Product Manager