Case Study: Publicis.Sapient achieves rapid scaling and 2.5‑month ROI with Atlassian Confluence

Scaling a digital agency with the Atlassian stack

Publicis.Sapient, a global digital services firm with about 23,000 employees that serves clients like Lufthansa and Cadillac, faced rapid user growth (2–3x annually) and highly customized projects that their legacy, one‑size‑fits‑all systems couldn’t support. The result was friction between account managers, creative teams, and clients, with confused stakeholders and stalled projects.

They built DOJO—an automated, preconfigured platform of Atlassian tools (Jira Service Desk, Jira Software, Confluence, Bitbucket, HipChat, Jira Core) offering tailored bundles for different project types and a customer portal that provisions a full project environment in 30–60 seconds. DOJO now supports roughly 19,000 users, ~1.5 million issues and ~1.2 million pages, spins up 60–70 project environments monthly, and achieved full ROI in just 2.5 months.

Publicis.Sapient

Armin Mayrhofer

Product Manager