Case Study: Orbitz achieves faster deployments and hundreds of thousands in savings with Atlassian Bitbucket

Orbitz Worldwide migrates to Git with help from Atlassian

Orbitz Worldwide, a leading online travel site handling over $11 billion in annual transactions across 180+ countries, faced scalability and performance problems with its centralized version control system. Slow source control caused long delays for remote teams and posed a risk to uptime — a critical concern when downtime can cost millions.

Orbitz migrated to Git with Bitbucket and integrated Jira, Confluence and other Atlassian tools to streamline development and code review. The move enabled a continuous integration pipeline for mobile teams managing multiple brands, allowing production deployments every three days. The 2,500‑hour migration has saved hundreds of thousands of dollars versus the old system, sped turnaround on changes, improved code-review quality, and helped uncover bugs earlier for additional savings.

Orbitz

Alex Holtz

Senior Software Engineer