Case Study: Edvance streamlines its higher ed website rebrand with Atlantic BT

Edvance consolidates 50+ websites with Atlantic BT

Edvance, a higher education member benefit management organization, faced the challenge of consolidating over 50 disparate websites and landing pages while undergoing a complete rebrand from the Student Resource Center. They needed a unified digital presence and a centralized platform to efficiently manage their member organizations. To address this, they partnered with Atlantic BT for a custom website solution built on WordPress.

Atlantic BT implemented a multisite WordPress platform, providing Edvance with a centralized system to manage all its digital assets. The solution included a new cohesive brand identity, Gravity Forms integration with HubSpot for lead capture, and a global template that allowed for customization per member organization. The ongoing partnership includes quarterly update cycles for maintenance and new features, ensuring the platform's long-term performance and relevance.

Edvance