Case Study: BiomEdit refreshes its brand and website with Athlon

BiomEdit refreshes brand and website with Athlon to engage 6 million customers

BiomEdit, an innovation company focused on developing novel microbiome-derived products for animal health, enlisted Athlon to refine its brand and digital presence. The challenge was to better reflect the company's maturation and position as a market leader by demonstrating its growth in both size and market appeal.

Athlon upgraded BiomEdit's brand with a bold color palette, clean animated iconography, and crisp messaging. The solution included new data visualizations and interactive features to instill trust and showcase scientific innovation. According to a senior director at BiomEdit, Athlon was instrumental in creating a beautiful visual representation of the company's focus and culture that evolved alongside its growth.

BiomEdit