Case Study: Population Council achieves a modern, streamlined website with Aten Design Group

Population Council streamlines hundreds of content types with Aten Design Group

The Population Council, a global health organization, approached Aten Design Group to address challenges with its outdated content management system and unwieldy website. The site lacked a clear narrative and refined structure, making content management difficult and preventing flagship projects from having their own distinct identity within the main brand.

Aten Design Group implemented a new WordPress site with a custom Avada theme, creating a streamlined information architecture and a modern design system. The solution included designated "Innovation Hubs" for flagship projects and ensured the site met accessibility standards. This provided the Council with a cohesive, manageable platform for storytelling and content creation, positioning them as a credible, leading organization.

Population Council