Case Study: Buzzback achieves a modernized, streamlined Studio platform and 12‑month market launch with A.Team

20 years in, Buzzback innovates $100B+ research market

Buzzback, a nearly two‑decade leader in the market research industry, faced a growing gap on the qualitative side of its business: processes were manual, fragmented, and slow. To modernize and create new revenue channels with Fortune 100/50 clients, Buzzback set out to build Studio — a secure, SSO‑enabled platform to connect market research experts with organizations — and engaged A.Team to deliver the project using a lean, startup‑style build approach.

A.Team supplied a four‑person build team (lead engineer, product lead, front‑end developer, and designer), was onboarded within one week, and took Studio from concept to market launch in 12 months. The resulting platform launched with strong early user feedback and a “seamless” experience; Buzzback praised A.Team’s work as “phenomenal,” and now views the engagement as a strategic success that’s reshaping how it will staff future technical projects.

Buzzback

Liz White

Managing Director, Studio