Case Study: Charlesgate enhances user experience and brand identity with ATAK Interactive

Charlesgate streamlines multiple subdomains into one with ATAK Interactive

Charlesgate, a Boston-based real estate brokerage, faced challenges with an outdated HubSpot CMS website that failed to reflect their full range of services or guide their diverse customer personas effectively. They partnered with ATAK Interactive for a comprehensive solution during a company-wide rebrand.

ATAK Interactive delivered a complete redesign, developing a custom HubSpot CMS theme with persona-focused navigation and a consolidated domain structure. The solution enhanced user experience, strengthened the brand identity, and improved SEO performance, leading to increased organic traffic and streamlined operations. The client's Director of Marketing provided a glowing review, stating they would be a repeat customer for life.

Charlesgate