Case Study: European Banking Group achieves GDPR‑compliant centralized consent management with Ataccama

European Banking Group - Customer Case Study

European Banking Group engaged Ataccama to build a modern, robust, and scalable customer data integration hub across the bank and its daughter companies while ensuring compliance with GDPR and other European regulations. The primary challenge was centralizing consent management and authorization so every group member and department would clearly know which customer data could be legally used for which purposes.

Ataccama delivered an MDM-based solution that incorporated consent, customer, and regulatory data, translating laws into clear data-management rules and determining precisely which group entities could use which data for specific purposes. As a result, Ataccama centralized consent and authorization across the group, reduced reputational and compliance risk, improved data quality, enabled more accurately targeted marketing and better business decisions, and laid the foundation for ongoing regulatory compliance.