Case Study: Leading Global Life Insurance Group achieves a trusted single customer view with Ataccama

Redefining insurance CX through unified, trusted customer data

The Leading Global Life Insurance Group, serving 13 million policyholders and managing more than $350 billion in assets, faced fragmented customer data across hundreds of acquired insurers. With siloed systems, duplicate records, and outdated master data tools, the company needed Ataccama to create a single trusted view of customers and support a strict migration deadline and future M&A plans.

Ataccama implemented Ataccama ONE Master Data Management with new data warehouse and integration infrastructure, consolidating data from CRM, PAS, and enterprise systems. The solution was delivered in six months and now handles 120 million records and up to 200,000 messages daily, helping the insurer improve data accuracy, streamline compliance, reduce costs, speed acquisition onboarding, and enhance customer and employee experience.