Case Study: IAG Loyalty modernizes self-service analytics with Astrato

IAG Loyalty cuts time-to-insight from weeks to hours with Astrato

IAG Loyalty, a pioneer in the loyalty industry and home to the Avios currency, faced a challenge with its complex and fragmented data ecosystem. Accessing insights was slow and difficult, as data logic was locked inside their legacy BI tool, creating governance issues and hindering collaboration. To modernize its analytics, the company sought a cloud-native solution from vendor Astrato that would enable true self-service.

Astrato provided a modern data visualization platform that decoupled data processing in Snowflake from the presentation layer. This shift to a headless BI approach centralized governance and created a single source of truth. The results were transformative: time-to-insight was reduced from weeks to hours, 1 in 3 monthly users now use Astrato daily, and over 280 dashboard updates were published in less than a year, empowering teams with self-service analytics and data-driven decision-making.

IAG Loyalty