Case Study: a large European IT integrator reduces proposal preparation time by 50% with Astarus

a large European IT integrator reduces proposal preparation time by 50% with Astarus

The customer, a large European IT integrator, faced a significant challenge as its sales managers required several days to prepare client offers. Their process involved manually assembling proposals from information stored across disparate DOCX files and Excel spreadsheets, which led to errors and data inconsistencies. To solve this, they partnered with Astarus to develop an automated commercial proposal builder.

Astarus implemented a two-phase solution, first creating a centralized product catalog and then building a proposal generator with integrated pricing calculations. This system automated document assembly and enabled single-click export to PDF and DOCX. The result was a 50% reduction in proposal preparation time, providing the client with a centralized management system and giving its sales leadership new tools to track profitability and team performance.