Case Study: Normandin increases PVR by 140% with Assurant

Normandin - Customer Case Study

Normandin, a dealership with over 130 years in business, was facing industry-wide profit margin compression and the challenge of increasing their profit per vehicle retailed (PVR). They sought more than just product offerings to improve their Finance & Insurance (F&I) office performance and turned to Assurant Dealer Services for a solution.

Assurant implemented a comprehensive solution by adjusting the dealership's F&I compensation model and establishing formal goals and processes. Their expert regional team provided one-on-one training, recruitment help, and on-the-ground support. This partnership resulted in Normandin increasing their PVR by 140%, along with achieving a 10% increase in VSC penetration and an 11% increase in GAP penetration.

Normandin